مشاوره کاربردی

مشاوره کاربردی

تجربه‌ی زیسته‌ی زوجین از نقش الگوریتم‌های شبکه‌های اجتماعی در کیفیت رابطه‌ی زناشویی

نوع مقاله : پژوهشی اصیل

نویسندگان
جواد خدادادی سنگده 1
محمدرضا کریمی 2
سیدعلیرضا تحویلداری 3
مریم نظامی 4
1 استادیار، گروه مشاوره، عضو هیئت علمی دانشگاه علامه طباطبائی، تهران، ایران.
2 دانشجوی کارشناسی ارشد، گروه مشاوره ، دانشکده روان‌شناسی و علوم تربیتی دانشگاه علامه طباطبایی، تهران، ایران
3 دانشجوی دکتری تخصصی، دانشکده روانشناسی و علوم تربیتی، دانشگاه علامه طباطبایی، تهران، ایران
4 دکتری تخصصی مشاوره، دانشگاه آزاد اسلامی، واحد ابهر، ابهر، ایران.
10.22055/jac.2026.50963.2134
چکیده
این پژوهش با هدف تجربه‌ی زیسته‌ی زوجین از نقش الگوریتم‌های شبکه‌های اجتماعی در کیفیت رابطه‌ی زناشویی انجام شد. رویکرد مطالعه کیفی و مبتنی بر پدیدارشناسی بود و نمونه شامل ۱۸ مشارکت‌کننده (۹ زوج) از استان قزوین بود که با روش نمونه‌گیری هدفمند انتخاب شدند. معیار ورود شامل حداقل پنج سال زندگی مشترک، سن ۲۵ تا ۴۵ سال، و حداقل هشت ساعت استفاده روزانه از شبکه‌های اجتماعی الگوریتم‌محور بود. داده‌ها از طریق مصاحبه‌های نیمه‌ساختاریافته گردآوری و با روش تحلیل مضمون براون و کلارک (۲۰۰۶) تحلیل شدند. یافته‌ها شامل ۹۶ کد باز، ۲۸ مضمون فرعی، ۵ مضمون اصلی و یک مضمون هسته‌ای بود. مضامین اصلی عبارت بودند از: ۱) فرسایش امنیت روانی و عاطفی در رابطه، ۲) تحریف و استحاله استانداردها و انتظارات زناشویی، ۳) آشفتگی ساختی زوجی، ۴) کمرنگ‌سازی تعامل کارآمد ، و ۵) تحریف تجربه صمیمیت جسمی و جنسی در سایه بازنمایی‌های ایده‌آل‌گرا. مضمون هسته‌ای نشان داد که الگوریتم‌ها با تحریف ادراک و معنا، پیوندهای روانی، عاطفی، هویتی و جنسی را به‌تدریج فرسوده و سبک زندگی زوجین را به الگویی مقایسه‌محور و نمایشی سوق می‌دهند. یافته‌ها حاکی از آن است که این پدیده در بستر فرهنگی ایران، علاوه بر اثرگذاری مستقیم بر رضایت و صمیمیت زوجی، می‌تواند انتظارات، نقش‌ها و شیوه‌های ارتباطی را نیز دگرگون سازد. بر این اساس، آموزش سواد رسانه‌ای، ارتقای مهارت‌های ارتباطی و طراحی مداخلات فرهنگی و مشاوره‌ای می‌تواند به کاهش اثرات منفی و بازسازی هویت زوجی کمک کند.
کلیدواژه‌ها
الگوریتم‌های شبکه‌های اجتماعی
کیفیت رابطه زناشویی
تجربه زیسته
موضوعات

عنوان مقاله English

Couples’ Lived Experiences of the Role of Social Media Algorithms in the Quality of .Marital Relationships

نویسندگان English

javad khodadadi sangde 1
Mohammad Reza Karimi 2
Seyed Alireza Tahvildari 3
Maryam Nezami 4
1 Assistant Professor in Counseling, Faculty Member of Allameh Tabataba'i University, Tehran, Iran
2 M.A. Student, Department of Counseling, Faculty of Psychology and Educational Sciences, Allameh Tabataba’i University, Tehran, Iran
3 Ph.D. Candidate, Faculty of Psychology and Educational Sciences, Allameh Tabataba’i University, Tehran, Iran
4 PhD in Counseling, Department of Counseling, Abhar Branch, Islamic Azad University, Abhar, Iran
چکیده English

Social media platforms and their intelligent algorithms have become an inseparable part of daily life, shaping individuals' perceptions, expectations, and interactions through personalized content curation. Given the sensitivity and dynamic nature of marital relationships to external influences, examining the role of these algorithms in relationship quality is of particular importance. This study was conducted to explore couples’ lived experiences of the role of social media algorithms in the quality of marital relationships. The study employed a qualitative approach grounded in Thematic Analysis. The sample consisted of 18 participants (nine couples) from Qazvin Province, Iran, selected through purposive sampling. Inclusion criteria included a minimum of five years of married life, age between 25 and 45 years, and at least eight hours of daily use of algorithm-driven social media platforms. Data were collected through semi-structured interviews and analyzed using Braun and Clarke’s (2006) thematic analysis method. The analysis yielded 96 open codes, 28 subthemes, five main themes, and one core theme. The main themes included: 1) Erosion of psychological and emotional security in the relationship, 2) Distortion and transformation of marital standards and expectations, 3) Structural disruption in the couple relationship, 4) Attenuation of effective interaction, and 5) Distortion of the experience of physical and sexual intimacy under the shadow of idealized representations. The core theme indicated that algorithms, by distorting perception and meaning, gradually erode psychological, emotional, identity-related, and sexual bonds, while directing couples’ lifestyles toward a comparison-oriented and performative pattern. The findings suggest that, within the cultural context of Iran, this phenomenon not only directly influences marital satisfaction and couple intimacy but may also transform expectations, roles, and communication patterns. Accordingly, promoting media literacy, enhancing communication skills, and designing culturally informed counseling and intervention programs may mitigate negative effects and help reconstruct couple identity.

کلیدواژه‌ها English

Social media algorithms
Marital relationship quality
Lived experience
Abolghasemi, A. , Kiamarsi, A. and Sohrabi, Z. (2013). The relationship of body image and friendliness behavior with marital satisfaction in couples. Biannual Journal of Applied Counseling, 2(Vol. 2 NO. 2), 15-28 (Persian). https://jac.scu.ac.ir/article_10257.html?lang=en
Berger, V. (2023). Mediatized love: A materialist phenomenology of Tinder. Social Media+ Society, 9(4), 20563051231216922. https://doi.org/10.1177/20563051231216922
Bradbury, T. N., & Karney, B. R. (2019). Intimate relationships (3rd ed.). W. W. Norton & Company https://B2n.ir/ej1100
Braun, V. & Clarke, V. (2006). Using thematic analysis in psychology. Qualitative research in psychology, 3(2), 77-101. http://dx.doi.org/10.1191/1478088706qp063o
Castellanos Silva, R., & Steins, G. (2023). Social media and body dissatisfaction in young adults: An experimental investigation of the effects of different image content and influencing constructs. Frontiers in psychology, 14, 1037932. https://doi.org/10.3389/fpsyg.2023.1037932
Čepukienė, V., & Neophytou, K. (2024). Intergenerational transmission of familial relational dysfunction: A test of a complex mediation model based on Bowen family systems theory. Journal of Social and Personal Relationships, 41(11), 3385-3408. https://doi.org/10.1177/02654075241265472
Cotter, K. (2021). Shadowbanning is not a thing": Black box gaslighting and the power to independently know and credibly critique algorithms. New Media & Society, 23(9), 2399–2417. https://doi.org/10.1177/1461444820929322 
Dagan, O., Nivison, M. D., Bleil, M. E., Booth‐LaForce, C., Waters, T. E., & Roisman, G. I. (2024). Longitudinal associations between attachment representations coded in the adult attachment interview in late adolescence and perceptions of romantic relationship adjustment in adulthood. Infant and child development, 33(4), e2512. https://doi.org/10.1002/icd.2512
Deng, J., Wang, M., Mu, W., Li, S., Zhu, N., Luo, X., ... & Zhou, M. (2024). The relationship between addictive use of short-video platforms and marital satisfaction in older Chinese couples: an asymmetrical dyadic process. Behavioral Sciences, 14(5), 364. https://doi.org/10.3390/bs14050364
Eşidir, O. V., Bak, G., & Bak, A. (2025). From Agenda-Setting to Algorithmic Gatekeeping: Rethinking Media Power in the Digital Age. Niksar Akademik Çalışmalar Dergisi, 2(2). https://izlik.org/JA83WF77PX
Festinger, L. (1954). A theory of social comparison processes. Human relations, 7(2), 117-140. https://doi.org/10.1177/ 001872675400700202
Flores Mata, C., & Castellano-Tejedor, C. (2024, October). Relationship between instagram, body satisfaction, and self-esteem in early adulthood. In Healthcare (Vol. 12, No. 21, p. 2153). MDPI. https://doi.org/10.3390/healthcare12212153
Fowers, B. J., & Olson, D. H. (1993). ENRICH Marital Satisfaction Scale: A brief research and clinical tool. Journal of Family Psychology, 7(2), 176–185. https://doi.org/10.1037/0893-3200.7.2.176
Frison, E., & Eggermont, S. (2020). Toward an integrated and differential approach to the relationships between loneliness, different types of Facebook use, and adolescents' depressed mood. Communication Research, 47(5), 701-728. https://doi.org/10.1177/0093650215617506
Gao, Z. (2023, June). Personalizing time loss aversion to reduce social media use. In Proceedings of the 31st ACM Conference on User Modeling, Adaptation and Personalization (pp. 78-84). https://doi.org/10.1145/3565472.3592951
Graff, J. (2026). The Right to One's Own Reasons: Autonomy and Online Behavioural Influence. Moral Philosophy and Politics, 13(1), 41-70. https://doi.org/10.1515/mopp-2025-0034
Guba, E.G. & Lincoln, Y. S. (1989). Fourth Generation Evalation. Newbury park, CA, Sage. https://b2n.ir/rz9625
Haggerty, B. B., Du, H., Kennedy, D. P., Bradbury, T. N., & Karney, B. R. (2023). Stability and change in newlyweds' social networks over the first years of marriage. Journal of Family Psychology, 37(1), 20. https://psycnet.apa.org/doi/10.1037/fam0001016
Ho, B. J. (2025). Reconstruction of Desire and Experience in the Digital Age: A Philosophical Inquiry into SNS Algorithms through the Theories of Hume and Deleuze-Guattari Algorithm. Journal of Internet of Things and Convergence (사물인터넷융복합논문지), 11(2), 157-171. http://doi.org/10.20465/KIOTS.2025.11.2.157
Hu, J. (2024). Exploring the impact of a 'confining'imaginary of user-recommendation systems on platform usage and relationship development among dating app users. Behaviour & Information Technology, 43(6), 1164-1177. https://doi.org/10.1080/0144929X.2023.2201353
Issar, S. (2024). The social construction of algorithms in everyday life: Examining TikTok users' understanding of the platform's algorithm. International Journal of Human–Computer Interaction, 40(18), 5384-5398. https://doi.org/10.1080/10447318.2023.2233138
Kaewpradit, K., Ngamchaliew, P., & Buathong, N. (2025). Digital screen time usage, prevalence of excessive digital screen time, and its association with mental health, sleep quality, and academic performance among Southern University students. Frontiers in Psychiatry, 16, 1535631. https://doi.org/10.3389/fpsyt.2025.1535631
Lewandowsky, S., Robertson, R. E., & DiResta, R. (2024). Challenges in understanding human-algorithm entanglement during online information consumption. Perspectives on Psychological Science, 19(5), 758-766. https://doi.org/10.1177/17456916231180809  
Mahmoudpour, A. , Shariatmadar, A. , Shafiabadi, A. and Borjali, A. (2023). Exploring The lived Experiences of the Elderly in Adapting to an empty nest; A phenomenological study. Biannual Journal of Applied Counseling, 13(1), 75-94 (Persian). https://doi.org/10.22055/jac.2023.18439
Mirzaei, A., & Yarahmadi, Z. (2023). The Culture Of Psychologist-Celebrity In Society: The Role Of Top Motivational On Instagram. Journal Of Of New Media Studies, 9(36), 321-348 (Persian). https://www.sid.ir/fileserver/jf/1411-355586-x-1537304.pdf
Molina, M. D., Wang, J., Sundar, S. S., Le, T., & DiRusso, C. (2023). Reading, commenting and sharing of fake news: How online bandwagons and bots dictate user engagement. Communication Research, 50(6), 667-694. https://doi.org/10.1177/00936502211073398
Muise, A., Christofides, E., & Desmarais, S. (2009). More information than you ever wanted: Does Facebook bring out the green-eyed monster of jealousy?. CyberPsychology & behavior, 12(4), 441-444.
Nechushtai, E., Zamith, R., & Lewis, S. C. (2024). More of the same? Homogenization in news recommendations when users search on Google, YouTube, Facebook, and Twitter. Mass Communication and Society, 27(6), 1309-1335. https://doi.org/10.1080/15205436.2023.2173609
Ogan, M. A., Monk, J. K., Thibodeau‐Nielsen, R. B., Vennum, A., & Soloski, K. (2024). The role of emotional dysregulation in the association between family‐of‐origin conflict and romantic relationship maintenance. Journal of marital and family therapy, 50(1), 28-44. https://doi.org/10.1111/jmft.12667
Taylor, S. H., & Chen, Y. A. (2024). The lonely algorithm problem: the relationship between algorithmic personalization and social connectedness on TikTok. Journal of Computer-Mediated Communication, 29(5), zmae017. https://doi.org/10.1093/jcmc/zmae017
Van Dalen, A. (2023). Algorithmic gatekeeping for professional communicators: Power, trust, and legitimacy (p. 97). Taylor & Francis. https://library.oapen.org/handle/20.500.12657/63155
Vasquez, T. S., Moss, C., Harris, V., & Visconti, B. (2024). Are you satisfied? Examining positive interaction and satisfaction in romantic relationships. Journal of Family Issues, 45(6), 1355-1377. https://doi.org/10.1177/0192513X231172286
 
مشاوره کاربردی
دوره 15، شماره 2
بهمن 1404
صفحه 55-70

  • تاریخ دریافت 04 آبان 1404
  • تاریخ بازنگری 17 بهمن 1404
  • تاریخ پذیرش 20 بهمن 1404